THE iD EXPERIENCE

A bespoke process designed to align your brand, style, or environment with your iconic essence, wherever it’s needed most.

Let’s get started!

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While others rely on personality tests, archetypes, and templates…


We witness and listen!

  • You are your brand and you need Lola to pull it out of you.Trust me, I’ve been part of her proven, magic, freakishly good process. If only I’d started there! It would’ve been so much easier. Save yourself loads of cash, working backwards and start with this magical branding genius.

    Crystal Tosh - Rock Star Marketing

  • With Lola’s help, I was able to identify my competitive advantage and assets while building up my brand to better target my dream clients. My business has more than doubled, and it happened “right away.” I attract higher paying, lower-maintenance clients that fit my brand's persona perfectly.

    Kelly ~ Kelly Mooney Photography

  • Lola’s been vital to the cohesion of my marketing team, responsible for communicating and delivering the brand message. She has expertly guided them and provided thoughtful feedback in a way that speaks to her unwavering commitment to standards of excellence. Nothing is half-assed with Lola.

    Claire Jones - Cushy Couture

  • Before working with Lola I struggled. I felt frustrated and never confident that any of it truly reflected my business or brand. Her very detailed approach reignited in me the reason why I do what I do. She easily grasped my vision for my business and expanded upon it so beautifully. I am still not sure if it was what my heart longed to say, or she taught it a new song to sing.

    Diane Weekley - The Art Of Living

  • Lola did pure magic! You cannot imagine how long my journey has been. It’s just incredible what she’s done for me. After all the happy tears, I cannot stop smiling. I shook my pom-poms and cried in happiness over the work she’s created for me.

    Violetta Krok, VK Coaching & VK Business Communications

  • Lola is incredibly passionate about her work and as the name suggests, attentive to the details! You are in excellent hands working with Lola on your brand.

    Shana VanBogart - Studio of Image Professionals

  • So freaking awesome. What a transformation to my business! Honestly… this should be THE NUMBER ONE step for every business owner and entrepreneur.

    Kelly Tenny

  • Lola did a brand audit with me and it was awesome! Very valuable and worth twice what she offers it for.

    Jon Turino

  • I was very overwhelmed starting to build my brand but Lola came in with the magic wand, touched my computer and with a few clicks everything came alive. Her patience, multitasking and superwoman dynamics have created the final vision of my dreams. I recommend this iconic lady for those who want something unique, special and made with love.

    Evelin Marsh - Evelin Marsh Studio

  • Grateful for the support I had from Lola in going through a complete rebrand of my company. She took two or three (maybe four) ideas I was very passionate about and pulled out a new brand concept that honors the playfulness I didn't want to lose. Her process helps businesses develop clarity, cohesion, and stand out in the marketplace. The attention to detail really does live up to the business name… Iconic!

    Molly Mahoney - The Prepared Performer

  • Lola took my chaotic and crazy brain and was able to sort everything for me. Creating my style, colors, ideal look and feel for my business. I just loved working with her and cannot rave about her enough!!

    Megan Tucker - Renewal Spa & Beauty

  • It was clear to me in the first 5 minutes of meeting Lola that I was in the hands of a creative, capable and highly intuitive person. Her Pinterest board exercise alone was both addictive and insightful. Lola’s energy, organizational skills, and laser-like focus became contagious. You will accomplish more in a 3 hour session with Lola than most people accomplish in a full day.

    Jane Boutwell, Well Said Consulting

  • I was struggling to put together my vision, mission, and values. I had the words on paper but the melody was not there. Our one-hour Brand Intensive was exactly what I needed to bring it all together. Lola made the process so much fun, yet kept us on point throughout our valuable time. The final product, a beautiful vision, mission, and set of values that sing a beautiful song of inspiration, will be integrated into all aspects of my company; from the website to our partner agreements.

    Linda Hagan

The Experience

Tailored to you.

Designed for transformation.

We like to say: Without any pain or suffering, if we were to put you into a blender and juice you… what would come out!?

✨ An afternoon tea or a shot of tequila?

Whatever it may be… we extract your essence and infuse it into every details of your life and work ~ flavoring it to perfection.

Cheers!

Book a Call
Book a Call

Three disciplines.

One methodology.

Every project follows the same intention

✨ Discovery
✨ Refinement
✨ Expression
✨ Integration

Not rigid steps, but a natural progression.
A flow that meets you where you are and evolves with you.

IDENTITY | Brand

Amplify Your Iconic Authority

Branding is something to BE, not something to do. This is where we define your identity, refine your positioning, and translate it into a brand that is consistent, cohesive, and unmistakably you.

  • Reinforce the foundations of your business and brand. From your calling to your ideal client, your industry differentiation to your customer journey, your iconic essence to your visual identity.

  • We establish value, vision, and mission statements that anchor your brand and give you intoxicating clarity.

  • We capture and infuse your iconic essence into a cohesive visual system ~ every color, font, and detail designed with strategic and symbolic intention.

  • Your virtual office ~ Your 24/7 brand ambassador ~ Designed with humanized intention. Copy that sounds like you, speaks directly to your audience, and turns interest into an easy yes. Visuals that set the tone for what customers can expect, curate an experience, and offer you environment that amplifies your genius.

    For even more Website Details (Click Here)

  • Our goal is consistency, cohesion, and charisma. We refine and refresh every touchpoint, from social media and presentation decks to marketing materials and promotional products.

  • A seamless handoff with concierge-level support to help you integrate your new identity with ease and confidence.

IMAGE | Style

Dress Like Your Life Depends On It

Your image tells people who you are before you ever have the opportunity to introduce yourself. This is where we refine how you present yourself so your presence aligns with your identity, your lifestyle, and the opportunities you’re stepping into.

  • We begin by understanding you.

    Your lifestyle, your preferences, your routines, and how you want to show up in the world.

  • We define your personal style identity.

    How you present yourself, how you’re perceived, and how your image aligns with who you are and who you’re becoming.

  • We assess what you have and what’s missing.

    Editing, refining, and building a wardrobe that reflects your identity and supports your day-to-day life.

  • We source with intention.

    Curating pieces that align with your style, your needs, and the way you want to move through your life.

  • You learn how to carry this forward.

    From fit and proportion to color and styling, you gain the tools to make confident decisions on your own.

  • You step into it.

    Showing up with confidence, clarity, and a presence that feels fully aligned with who you are.

INTERIORS | Decor

Design Your Space. Define Your State.

Your environment shapes your energy, your focus, and your day-to-day experience. This is where we design spaces that reflect your identity and support how you live, work, and experience your environment.

  • We begin with your vision.

    Understanding how you live, work, and want to experience your space.

  • We develop the concept.

    Layouts, functionality, materials, and direction that reflect your identity and support your lifestyle.

  • You see it come to life.

    A fully curated design concept is presented with the opportunity to refine and adjust before moving forward.

  • We bring the pieces together.

    Furniture, finishes, and details selected with intention and cohesion.

  • The transformation begins.

    Your space is executed with care, bringing the vision into reality.

  • A seamless handoff with concierge-level support to help you integrate your new identity with ease and confidence.

Personified Branding

PERSONA PERSPECTIVE

Every brand has a presence.
A way it speaks, moves, and exists in the world.

We don’t just design your brand.
We define its persona.

OUR GOLDEN QUESTION

What would your persona do?

Whether you’re launching or enhancing what already exists,
we meet you where you’re at and elevate you into what’s next.

We don’t have “clients,” we have:

Muses

Are established business owners and iconic authorities with 5+ years in business. They’ve built something meaningful, profitable, and unique. They’re looking to refine, refresh, and expand details of their business and brand to best align with their next level of success.

They’re done using F-words like: Free, Friend, and Fiverr ~ They’re ready to go designer.

✨ They’re established

✨ They’re evolving and scaling

✨ They’re ready to refine and elevate

Visionaries

Are inspired entrepreneurs launching just launching their businesses and building their brands. They are often in the first 3 years of their journey. They are taking on any and all projects, learning the difference between a good client and a bad client, good money and bad money.

✨ They’re building something new

✨ They’re intentional from the start

✨ They want to do things right from the start

Different seasons, Same intention.

When something feels “off,” this is where we begin.

BOOK A CALL
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