The iD Retainer

CUSTOMIZABLE SUPPORT FOR YOUR BUSINESS AND BRAND

Strategic support and creative implementation tailored to you, your business and your branding needs. Think of this as your on-call identity strategist, brand manager, creative director, “Oh My Lola” ultimate support. For those who’ve done the brand work—and want to live it, breathe it, and build with it daily.

A Retainer Built Around You

1. Clarity Call

Let’s discuss your needs, goals, and growth edges.

2. Custom Support

I’ll design a retainer scope tailored to your rhythm and priorities.

3. Done For You

Support flows in monthly or as needed—without you having to carry the details alone.

4. Review & Adjust

We’ll check in monthly to refine what’s working and what’s next.

*Possible Support*

  • Consulting Calls

    Monthly, bi-weekly, or weekly zoom-calls to strategize and stay aligned. From specific project details, general questions, accountability, to pep-talks these are your power hours to use as you need.

  • Creative Brainstorming

    Innovative ideas and bold direction for new brand-aligned projects, content, messaging, marketing. If you’re inspired by something, let’s get it into the world!

  • Project Support

    From one-off deliverables to ongoing support, we help design, elevate, and implement whatever you got going on. It’s about infusing you into every detail.

  • Vendor Connections

    Recommendations and introductions to trusted creatives, vendors, and specialists to bring your vision to life.

  • Brand Management

    Ongoing creative direction to ensure every visual, word, and detail stays true to you, your business, and brand

  • Implementation Support

    Don’t just dream about—Let’s make it a reality. You’ve got all the pieces now let’s bring it all together! We’re here to take it to the finish line.

  • Canva Design

    Consistency, Cohesion, and Charisma baby! Let’s get your brand kit set up in Canva, get some customized templates going and projects complete. From fresh social media graphics to welcome packets to pitch decks, I got you!

  • Collateral Design

    Brochures, flyers, pro-cards, business cards, letterhead, unique promotional ideas — thoughtfully designed and beautifully executed.

  • Website Updates

    Whether it’s new pages, functionality, or visual tweaks, let’s keep your site up to date and fresh! *Squarspace primarily, other platforms will be outsourced to team designers.

  • Customer Journey

    Audit and refine every touchpoint — digital and real-world — for a seamless, elevated client experience that leaves your clientele saying “Wow!”

  • New Income Ideas

    Let’s brainstorm fresh offers and money making opportunities. Let’s look at what’s inspiring and exciting you and what potential you might have right under your nose.

  • Swag

    Whats that signature leave behind, client gift, memorable moment we can create for you? Could be merch, could be a client surprise. Let’s get creative

What’s on your Wish-List?

Big or small, dream list or must-have—we’ll build a plan that fits. You don’t need it all—you just need what’s aligned.

Frequently Asked Questions

  • Typically, retainer clients are past or current clients who want to stay consistent, cohesive, and creatively supported over time. It’s ideal if you’re evolving, expanding, or just tired of going it alone.

  • This offers of support is 100% customizable. Select which services honor you, the projects you’re working on, and the goals you are working toward. Build your wishlist, choose the support you need, and we’ll do the rest.

  • We start with a simple call to identify and prioritize what’s on your wishlist. We then clarify timeline, deliverables, expectations. Then we choose the support that will make your wishlist a reality. We agree on scope, budget, expectations and your wishlist is our focus. At the start of each month we review the work completed, plan for the next month, and then get to it!

  • Basically it comes down to frequency: monthly, bi-weekly, and weekly.

    • Monthly calls provide strategic guidance and check-ins

    • Bi-weekly calls offer more frequent support for ongoing projects

    • Weekly calls deliver intensive, hands-on assistance for immediate challenges and continuous growth.

  • As we continue working together of course your wishlist will change and evolve. That is why we will have our monthly check-ins to assess what support will best serve you.

  • We’ll work together to establish a budget that honors you, your wishlist, and our collaboration.

    Ongoing support is available through three primary tiers:

    • Essentials: $1,500/month = Light creative + strategic advising (up to 8 hrs/month)

    • Signature: $3,500/month = Strategy, execution, and creative momentum (up to 12 hrs/month + 1 power hour monthly strategy call)

    • Luxe: $5,000/month = Full-access, high-touch support with priority response, team collaboration, and elevated service

    We’re not here to take your hard-earned money—just a little to work our magic and help you get the most out of your investment.

    Our goal is to make this invoice your favorite one to pay—because the results we bring each month aren’t just impactful, they’re designed to move the needle.

  • Get excited!

    • Start a wishlist!

    • What are the wants, needs, projects, or support you need right now?

    • Review the ways we can support you above like delicious toppings ~ Oh! I’d like a little of this and a little of that!

    • If you have a need not listed no problem just let us know, if we can’t we usually have a connection who can!

    • Then, book a call with Lola!

    Then let us work our magic!

Ready to stay supported, strategic, and iconic?

Make your wishlist. Let’s build your retainer together.